Allied Blenders & Distillers Ltd Share Price – NSE  / BSE

Alcoholic Beverages, Small Cap

Allied Blenders and Distillers announced the appointment of globally renowned Scotch whisky specialist Dr. Martin Leonard as Consultant. In this role, he is advising the company on commissioning of the Malt Distillery and on its single malt whisky initiative, further strengthening ABD's technical expertise as it advances its premium whisky portfolio.

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ABD Maestro, the super-premium and luxury spirits subsidiary of Allied Blenders & Distillers (ABD), today launched AODH IRISH Whiskey in India, making a strong entry into the one of the fastest growing segments in the country. ABD Maestro, co-founded by Superstar Ranveer Singh, who also serves as its creative partner is focused on creating world-class brands for both Indian and global audiences.

AODH is 'flame' in Irish, symbolising warmth, brotherhood, continuity, and enduring stories. Crafted using a signature triple distillation, the whiskey brings to you a bright gold hue with subtle coppery glints and exceptional clarity. On the nose, it reveals notes of vanilla cream, light honey, and toffee from ex-bourbon cask maturation, leading to a smooth and silky palate with an elegant, lasting finish.

Bikram Basu, Managing Director, ABD Maestro, said ?A truly authentic Irish expression, AODH Irish Whiskey carries centuries of distilling heritage, while resonating with contemporary palates. AODH is a strategic step forward as we shape the super premium spirit's portfolio. Irish whiskey has seen strong growth in recent years and a super-premium, quality product, indexed justifiably higher than the current market players should attract the knowledgeable and discerning?.

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ABD Maestro, the super-premium and luxury spirits brand company and a subsidiary of Allied Blenders & Distillers (ABD), with Bollywood icon Ranveer Singh as Co-Founder and Creative Partner announced a strategic collaboration with Ospree Duty Free.

ABD Maestro's super-premium and luxury portfolio will now be available at the Mumbai International Airport, with plans to expand its presence in all Ospree Duty Free outlets in India. This expansion strengthens its association with one of India's fastest-growing travel retail operators and forms a key pillar in ABD Maestro's strategy to focus on closely engaging international travellers.

nternational travellers will now be able to experience a selection of ABD Maestro's leading brands, including ARTHAUS Blended Malt Scotch Whisky, ZOYA Special Batch Gin, WOODBURNS Contemporary Indian Malt Whisky, and RUSSIAN STANDARD Vodka at the Mumbai International Airport. The collaboration enhances ABD Maestro's visibility and presence at a sought-after consumer touchpoint with Ospree Duty Free offering travellers the opportunity to seek and discover the fine range of products.

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Allied Blenders and Distillers (ABD) announced the expansion of its successful brand ICONiQ with the launch of ICONiQ WINTER International Grain Whisky in Uttar Pradesh and Haryana. Building on the strong consumer response in Maharashtra, this launch marks the next chapter in ABD's innovation journey and reinforces its commitment to redefining how India celebrates whisky during the festive winter season.

ICONiQ continues to deliver exceptional growth, doubling both its volumes and market share this year in the prestige whisky category. In Uttar Pradesh, ICONiQ is now the No. 2 brand, having crossed 1 million cases in just the first five months of this financial year. The brand witnessed significant improvement in market share in both the states of Uttar Pradesh and Haryana.

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